Postproxy Blog
Engineering notes, product updates, and automation playbooks from Postproxy.
Buffer API in 2026: Status and Best Alternatives
Buffer's API is back, but as a personal-key beta with no third-party app access. What it can do today, what it still cannot, and the best alternatives for developers.
Content Approval Workflows for Social Media
Design patterns for content approval workflows in automated social media publishing: draft queues, approval APIs, Slack notifications, and expiry rules.
Build a Social Media Dashboard with React (2026)
Build a social media dashboard with React and Postproxy — post creation, account selection, status tracking, and publish logs in a custom publishing UI.
Multi-Brand Social Publishing Architecture
Architecture for managing 50+ social media accounts: profile groups, per-brand credentials, isolated failure domains, and publishing workflows at scale.
Social Publishing for E-Commerce Automation
Automate product launch announcements across Instagram, TikTok, and Facebook. Covers catalog integration, dynamic content generation, and API-based publishing.
Build In-House vs Use a Unified API
The true cost of building social media publishing in-house — OAuth, media uploads, error handling, API changes — versus one integration with a unified API.
Social Publishing Tools for Dev Teams
Social media publishing tools for developers: what engineers need (API access, webhooks, logs, error handling) vs what marketer-focused tools offer.
Social Media APIs vs Management Tools
Social media APIs vs management tools: when to use a dashboard (Buffer, Hootsuite) versus an API for automated publishing — and where the line is.
Webhooks vs polling for social media post status
Webhooks vs polling for social media post status: compare real-time webhook updates with polling approaches, including pros, cons, and platform support.
Auto-Post Blog Content to X, LinkedIn, Threads
Auto-publish social posts when a blog goes live. RSS polling, per-platform formatting, link previews, and API publishing to X, LinkedIn, and Threads.
Idempotent Publishing: Avoid Duplicate Posts
How to avoid duplicate social media posts from retries and network failures — the Idempotency-Key header, deduplication strategies, and safe-to-retry publishing.
Pinterest API Posting: Integration Guide
Understanding OAuth, boards, pin creation, video uploads, and API endpoints for Pinterest content publishing.