How to start
Install the skill in Claude Code, then trigger it with any of these phrases:
/marketing-copy write marketing copy improve this copy I need landing page copy Marketing Copy
Write, rewrite, or improve marketing copy for landing pages, headlines, CTAs, and more.
A Claude Code skill that generates and refines promotional text grounded in your product context and brand voice.
/marketing-copy write marketing copy improve this copy How it works
1
Context & Goal
The skill reads your product context (if available) and asks what you need — landing page hero, email subject lines, ad headlines, CTA buttons, or full-page copy.
2
Audience & Tone
Confirm target audience and tone. The skill adapts to your brand voice guidelines or lets you specify direction for this piece.
3
Draft & Variations
Generates copy with multiple variations — different angles, lengths, and emphasis — so you can pick what fits.
4
Refine & Save
Iterate on the copy with feedback. Final versions are saved as markdown files in your project.
Why use it
Multi-format Copy
Landing pages, headlines, CTAs, taglines, product descriptions — one skill handles all formats.
Brand Voice Aware
Reads your product context and brand guidelines so copy stays on-brand without manual reminders.
Variation Generation
Multiple angles and lengths per request — pick the best fit instead of iterating from scratch.
Rewrite Mode
Paste existing copy and get improved versions — tighter, clearer, more persuasive.
Use Cases
Landing Pages
Full-page copy from hero to CTA — structured for conversion.
Headline Testing
Generate 10+ headline variations grounded in the same positioning.
Product Descriptions
Feature-benefit copy for product pages, marketplaces, and directories.
Ad Copy
Short-form copy for paid campaigns across Google, Meta, and LinkedIn.
Email Subject Lines
High-open-rate subject lines and preview text variations.
CTA Optimization
Button text and surrounding microcopy tuned for action.